Project Name: Product explainers
Company: BMO
Year: 2018
Description: A series of product explainer animations.

Fistuca was developing a new connection method for offshore structures. During that process they had a lot of meetings with stakeholders and in those meetings they wanted to show the workings of their concept. THis meeting would often result in feedback for the design and this feedback was then used for the next design iteration for which the video had to be changed again. This fast paced way of working asked for a visual style that also expressed that it was still in a conceptual phase.

Fistuca Blue Wedge is a fast high strength connection method for offshore connections

The models for the animation where made by Fistuca, after which I had to clean them up for animation. I materialised them as basic as possible and used a sketch and toon style to convey the conceptual character of the design.